I have blogged about Alexa Chung being the newly appointed face of Longchamp this season. The Spring Summer campaign was shot at St Tropez in France, which portrayed Alexa as the carefree, spirited lady running around the alleys with different alluring bags from Longchamp.
I love everything about this video. Makes me want to plan a summer vacation to the South of France again.
I know, I know. Summer has just arrived and here we are, looking at Fall/Winter already. Unrealistic? But it’s exciting to be able to have a glimpse of what’s in store in September, isn’t it?
“Modern drama with a tomboy spirit” – Somewhat an extension of the 2012 collection, this year you can expect a deeper, minimalist pieces with a hint of understated glamour.
H&Mhas released several Conscious Collections over the years. This Spring, the collection is fronted by French singer and actress Vanessa Paradis, and will feature several botanical prints.
This is H&M‘s vision of the girl next Spring. Therefore, when you step into the stores here in 1-2 months’ time, brace yourself for a splendour of colours, patterns and sporty silhouettes.
The clash of Orient and Cowboy: Meet the intricate patchwork brocade jacket that is adorned with tassels and embroidery, and the leather mini skirt with detailed piping.
While I was at the H&M showroom for the Marni at H&M preview a while ago, I took the opportunity to browse the new items that are expected to be in store from April onwards.
Neon Fashion
Expect more apparels and accessories in fluorescent colours, such as the lovely beaded necklace below which would be available from mid April onwards.